Italian media: In the past 14 years, Juventus parent company EXOR has invested a total of 676 million euros in the club.

"Calcio e Finanza" disclosed that Juventus' parent company EXOR has invested 676 million euros in the club in 14 years.

EXOR once again opened its wallet for Juventus on June 30, announcing an additional 15 million euros to Juventus as part of its potential investment plan.

The upper limit of the amount of funds in this plan is about 10% of the club's market value as of the end of March. The maximum amount of funds is expected to be between 110 million and 120 million euros. The specific amount depends on three factors, namely: whether Juventus successfully advances to the Champions League next season (has locked in), the Club World Cup revenue and the operation status in the summer window.

EXOR has made two EUR 15 million injected funds for Juventus this season. In the past 14 years, EXOR has provided Juventus with a total amount of funds through capital increase and direct investment to reach nearly EUR 680 million.

EXOR's investment in Juventus details:

2011/12 season: 72 million euros

2019/20 season: 191 million euros

2021/22 season: 255 million euros

2023/24 season: 128 million euros

2024/25 season (so far): 30 million euros

Total: 676 million euros